Their story was written on the road — where a roamer and his dog found their rhythm in open landscapes and winding trails. She was his co-pilot, trail partner, and reason to explore. When she was gone, the memories remained — etched in dirt and wind. That’s when he realized dogs like her deserved gear built for the wild, and this brand became her legacy. Inspired by the Sonoran Desert where she was born, it’s crafted for dogs and adventurers alike, honoring the bond between humans, dogs, and nature.